Page view

Definition

A page view is created when an analytics implementation records that a page or route was shown. Single-page applications, reloads, duplicate trackers, blocked scripts, bots, and configuration rules can change what the count represents.

Why it matters

Page-view trends can help explain discovery and navigation, but the definition and collection method must be stable before comparing periods or tools.

Common misunderstanding

A page view is not automatically a unique person, qualified visit, lead, or successful business outcome.

Related terms

• Event
• Analytics
• Metric
• Website tracking

Related system family: Measurement & Search Signals

Sources

• Umami documentation (opens in a new tab) · Umami
• Google Analytics Data API overview (opens in a new tab) · Google for Developers